Sportsbook Promos

Sportsbook promos at state-licensed books, explained by type: bet-and-get, second-chance bets, deposit matches, odds and profit boosts. How bonus bets pay, what each offer is worth and how state rules change what you see.

By Tim AllenPublished · Updated PostShare21+ · United States

Sportsbook Promos: November 2026 ranking

How we score →
  1. 1FanDuel ★ 5.0/5Best for in-play and parlays$150 in bonus betsClaim offer Read review
  2. 2DraftKings ★ 4.8/5Widest market listWelcome offer to be confirmedClaim offer Read review
  3. 3BetMGM ★ 4.7/5Best rewards programmeWelcome offer to be confirmedClaim offer Read review
  4. 4Caesars Sportsbook ★ 4.5/5Best for Caesars RewardsWelcome offer to be confirmedClaim offer Read review
  5. 5bet365 US ★ 4.3/5Best for price shoppersWelcome offer to be confirmedClaim offer Read review
  6. 6Fanatics Sportsbook ★ 4.1/5Rewards you can spendWelcome offer to be confirmedClaim offer Read review
  7. 7ESPN Bet ★ 4.0/5Best for ESPN fansWelcome offer to be confirmedClaim offer
  8. 8BetRivers ★ 3.8/5Fast Play+ payoutsWelcome offer to be confirmedClaim offer

How we score

30%
Odds
Average margin on main markets
25%
Markets
Depth per event and coverage
20%
Offer
Real value after terms
15%
Live
In-play and streams
10%
Payouts
Tested withdrawal speed

Every state-licensed sportsbook leads with a new-customer promo, and the details change by state because each regulator sets its own rules on promotions. What doesn't change is the maths: bonus bets don't return the stake, deposit matches carry playthrough, and the headline number is rarely the value.

Promo types explained

PromoHow it worksWhat decides the value
Bet and getPlace a qualifying bet, receive bonus betsWhether the bet has to win, bonus bet expiry
Second-chance betIf your first bet loses, stake back in bonus betsBonus bets are worth less than cash
Deposit matchA percentage of your deposit as bonus fundsPlaythrough and odds requirements
Odds or profit boostHigher odds or a percentage added to winningsMaximum stake
No-sweat same-game parlayBonus bet back if the parlay losesParlay margin
Referral bonusBonus for you and a friendFriend's qualifying bet

How bonus bets pay

Bonus bets are "stake not returned". A $25 bonus bet at +200 (3.00) pays $50 if it wins, not $75. Longer odds get more value from a bonus bet.

What an offer is worth

OfferRough value
Bet $5, get $200 in bonus bets (win or lose)Bonus bets often worth 60–70% of face value used at plus odds
Second-chance bet up to $1,000About 20–30% of the refunded amount, and only if your first bet loses
100% deposit match with 10x playthroughLow; playthrough costs most of it

These are rules of thumb; the exact figure depends on the odds you use and the book's margin.

State rules

Several states restrict how promos are advertised, ban "risk-free" language, or limit promotional deductions, which is why an offer in New Jersey can differ from Ohio or Massachusetts. Each card shows the offer for your state where licensed. You must be 21 and inside the state to bet.

Sportsbook promo reviews

1. FanDuel: Best for in-play and parlays

Score
★ 5.0/5
Welcome offer
$150 in bonus bets
Min deposit
$10
Payout
Usually within 24h

FanDuel's new-customer offers are easy to unlock, and its ongoing profit boosts on same-game parlays are among the most used promos in the market.

Pros

  • Bet-and-get offers in most states
  • Fast payouts
  • Same-game parlay profit boosts

Cons

  • Main-market odds not the sharpest
  • Offer varies by state

Claim $150 in bonus bets

2. DraftKings: Widest market list

Score
★ 4.8/5
Welcome offer
Welcome offer to be confirmed
Min deposit
$5
Payout
Usually within 24h

DraftKings runs the most frequent ongoing promos of the US books.

Pros

  • Daily odds boosts
  • No-sweat bets
  • Wide market list

Cons

  • App heavier than FanDuel
  • Offer varies by state

3. BetMGM: Best rewards programme

Score
★ 4.7/5
Welcome offer
Welcome offer to be confirmed
Min deposit
$10
Payout
Usually within 24h

BetMGM's promo pairs a second-chance bet with MGM Rewards.

Pros

  • Second-chance first bet
  • MGM Rewards
  • Parlay boosts

Cons

  • Live betting suspends longer
  • Thinner esports

4. Caesars Sportsbook: Best for Caesars Rewards

Score
★ 4.5/5
Welcome offer
Welcome offer to be confirmed
Min deposit
$10
Payout
Within 72h

Caesars' value is in rewards and boosts.

Pros

  • Caesars Rewards
  • Daily boosts
  • Competitive futures

Cons

  • Limited esports
  • App behind leaders

5. bet365 US: Best for price shoppers

Score
★ 4.3/5
Welcome offer
Welcome offer to be confirmed
Min deposit
$10
Payout
Usually within 24h

bet365's offers sit on some of the sharpest prices in the market.

Pros

  • Sharp odds
  • Early payout offers
  • Deep esports where permitted

Cons

  • Fewer states
  • Withdrawals a day slower

6. Fanatics Sportsbook: Rewards you can spend

Score
★ 4.1/5
Welcome offer
Welcome offer to be confirmed
Min deposit
$10
Payout
24–48h

Fanatics gives FanCash rather than big bonus bets.

Pros

  • FanCash back
  • Clean app
  • Growing footprint

Cons

  • Shallower markets
  • Basic esports

Our top picks compared

CasinoScoreBest forWelcome offerMin depositPayout
FanDuel5.0/5Best for in-play and parlays$150 in bonus bets$10Usually within 24h
DraftKings4.8/5Widest market listWelcome offer to be confirmed$5Usually within 24h
BetMGM4.7/5Best rewards programmeWelcome offer to be confirmed$10Usually within 24h
Caesars Sportsbook4.5/5Best for Caesars RewardsWelcome offer to be confirmed$10Within 72h
bet365 US4.3/5Best for price shoppersWelcome offer to be confirmed$10Usually within 24h
Fanatics Sportsbook4.1/5Rewards you can spendWelcome offer to be confirmed$1024–48h

Common promo terms decoded

TermMeaning
Bonus betsSite credit to bet with; winnings paid as cash, stake not returned
Second chance / bet insuranceLosing first bet refunded as bonus bets
Playthrough (1x, 5x…)How many times bonus funds must be wagered
Minimum oddsThe shortest price a qualifying bet can have, often -200 or -500
ExpiryDays before bonus bets expire, often 7
Max stakeThe cap on a boost or insured bet
Promo codeThe code entered at sign-up, if the offer needs one

How to claim a sportsbook promo

1. Open the book's sign-up page from inside a legal state. 2. Enter the promo code if the offer needs one. 3. Deposit at least the qualifying amount. 4. Place the qualifying bet at or above the minimum odds. 5. Receive bonus bets (immediately, or after settlement) and use them before expiry.

Getting the most from bonus bets

Because the stake isn't returned, bonus bets are worth more at plus odds. A $50 bonus bet at -200 returns $25 if it wins; at +200 it returns $100. Over many bets, using bonus bets at roughly +200 to +400 converts the most of their face value into cash. Splitting a large bonus into several smaller bets reduces the chance of losing it all on one result.

Bonus bet atWin returnsImplied chanceExpected cash
-200$2566.7%~$16
+100$5050.0%~$24
+200$10033.3%~$32
+400$20020.0%~$38

Figures assume a $50 bonus bet and a typical margin.

Ongoing promos for existing customers

PromoHow it worksWhen it's worth it
Odds boostA higher price on a set marketWhen you'd bet that market anyway
Profit boostA percentage added to winningsUse on longer odds within the max stake
Parlay insuranceStake back if one leg losesOn parlays you'd place anyway
Early payoutPaid if your team leads by a set marginFree value on moneylines
Referral bonusBonus for you and a friendWhen a friend wants an account anyway

Promos and esports

Some qualifying-bet rules exclude esports, and some states don't allow esports betting at all. Read the qualifying markets before placing a CS2 or LoL bet to unlock an offer.

Promo pitfalls

  • Opening several accounts to claim one offer breaks every book's terms and gets winnings voided.
  • Bonus bets expire; unused ones disappear.
  • Withdrawing before playthrough cancels deposit-match bonuses.
  • Promos differ by state, so the offer you saw advertised may not apply where you are.

Which promo suits which bettor

You areLook forAvoid
A new bettorBet-and-get paid win or loseBig deposit matches with playthrough
A confident first bettorSecond-chance on a large first betSmall fixed bonus bets if you'd bet big anyway
A parlay playerParlay insurance, profit boostsBoosts with low max stakes
An esports bettorOffers that list esports as qualifyingPromos that exclude esports markets
A casual playerSimple bonus bets with long expiryOffers with 3-day expiry

When promos get bigger

Sportsbooks raise offers around the biggest moments in the US calendar: NFL kickoff in September, the Super Bowl, March Madness and new-state launches. Esports-specific promos cluster around the CS2 Majors, Worlds and The International. If you're opening an account anyway, those windows usually carry the strongest new-customer offers and boosts.

How we value sportsbook promos

We convert each offer into expected cash value using the bonus-bet maths above, typical margins and the qualifying-bet cost, then check the terms that cut value: minimum odds, expiry, eligible markets and playthrough. Offers are re-checked weekly and per state, because the same headline can carry different terms in different states.

Responsible use of promos

Promos are designed to get you betting more. Decide your budget first and only claim offers that fit it; never deposit more to unlock a bigger bonus. Every licensed book lets you set deposit limits before you claim anything. 1-800-GAMBLER is free and confidential.

Sportsbook promos by book

SportsbookTypical new-customer offer typeStrongest ongoing promoEsports eligibility
FanDuelBet and get bonus betsSame-game parlay profit boostsCheck per offer
DraftKingsBet and get or no-sweat betDaily odds boostsUsually eligible where offered
BetMGMSecond-chance first betParlay boosts, MGM RewardsCheck per offer
Caesars SportsbookFirst-bet insurance or boostsDaily boosts, Caesars RewardsLimited
bet365 USBet and getEarly payoutsUsually eligible where offered
Fanatics SportsbookFanCash-based offersFanCash on every betLimited
ESPN BetBonus bets on first wagerBoosts tied to ESPN contentLimited
BetRiversSecond-chance betiRush Rewards, quick cash outLimited

Offer types and amounts change by state and by season; the card for your state shows the current terms.

Bet and get vs second chance: which is better?

A bet-and-get offer pays bonus bets whether your qualifying bet wins or loses, and the qualifying bet is usually small. A second-chance offer pays only if your first bet loses, but can cover a much larger first bet.

ScenarioBet and get ($5 for $200 in bonus bets)Second chance (up to $1,000)
You bet $5 and winWinnings + $200 bonus betsWinnings, no bonus
You bet $5 and lose$200 bonus bets$5 bonus bet
You bet $1,000 and lose$200 bonus bets$1,000 bonus bets
Expected value for a small bettorHigherLower
Expected value for a large first bettorLowerHigher

For most new bettors, a bet-and-get offer is worth more because it pays regardless of the result.

Deposit match bonuses explained

A deposit match adds bonus funds equal to a percentage of your deposit, with playthrough. A 100% match up to $500 with 10x playthrough means $5,000 of wagering before the bonus can be withdrawn. At a 4.5% margin, the expected cost of that wagering is about $225, so the $500 bonus is worth roughly $275 if you'd bet that volume anyway, and much less if you wouldn't. That's why deposit matches have mostly given way to bonus bets.

Promo codes

Some sportsbooks require a code at sign-up, others apply offers automatically through the sign-up link. Codes are state-specific in places; a code advertised for one state may not work in another. Enter it before your first deposit, because most books can't add an offer afterwards.

Questions

What is the best sportsbook promo?
One that pays bonus bets win or lose with a low qualifying bet. FanDuel and bet365 run that type in most of their states.
Are bonus bets cash?
Bonus bet winnings are cash; the stake isn't returned.
Why is the promo different in my state?
Each state regulates promotions separately.
Do you earn money from these links?
Yes. EsportNow may earn a commission if you sign up through a link.
Do I need a promo code?
Some offers need one at sign-up; others apply automatically. The card for your state shows which.
What odds should I use bonus bets on?
Plus odds, roughly +200 to +400, convert the most of a bonus bet's value into cash over time.
Can I claim promos at more than one sportsbook?
Yes, one per sportsbook. Multiple accounts at the same book break its terms.
Is bet and get better than a second-chance offer?
For most new bettors, yes, because it pays bonus bets whether the first bet wins or loses.
Why have deposit matches become rare?
Playthrough requirements cost bettors most of their value, so books moved to simpler bonus bets.

About the author

Tim Allen

Sportsbooks, prediction markets and DFS writer

Tim Allen covers US betting for EsportNow, from state-licensed sportsbooks and their promos to CFTC-regulated prediction markets, DFS pick'em apps and sweepstakes casinos, plus betting in Canada and Australia. Tim's guides explain how each product is regulated where you live, what the odds and offers are really worth, and how esports fits into each market.

  • US sportsbooks
  • Prediction markets
  • DFS pick'em
  • Sweepstakes casinos
  • Odds and promo value

25 guides on EsportNowWrites in: EnglishPage updated 2 Nov 2026